Pages Menu
TwitterRssFacebook
Categories Menu

Posted by on Jun 7, 2017 in Featured, Marketing | 0 comments

5 Common Website Mistakes SMBs Make

5 Common Website Mistakes SMBs Make

Your website is often a customer’s first impression of you, and whether you offer services, run an ecommerce store, or have a website for your brick and mortar presence, your digital footprint is vital to your success. Making a mistake in this area can be costly and hard to recover from, potentially costing you thousands of dollars. Mistake #1: Choosing the Wrong Domain Name Many businesses try to force a domain name into their business, not giving it the consideration it deserves from the very start. Using a domain name search tool to figure out if the name you want is even available is just the first step. Make sure you also check these things: Ensure your domain name is not too close to another common one. Make sure your domain name cannot be abbreviated or run together to mean something entirely different than you intend. Don’t choose a name that is too long. Stick to 16 characters or less. Make sure your domain name is easy to spell...

Read More

Posted by on May 15, 2017 in Featured, Tips | 0 comments

‘Street Smarts’: Five Practices to Get Your Street Food Business on The Road

‘Street Smarts’: Five Practices to Get Your Street Food Business on The Road

The recent popularisation of street markets and traders might be described as a modern revolution in eating, but in reality, the preparation, purchase and consumption of curb-side cuisine has been a feature of London living for centuries! From pickled whelks to Korean burritos, and grilled cheeses to artisanal grain pots, there’s a whole foodie culture out there to enjoy. Londoners are flocking to gourmet street food trucks and markets across the capital for a sampling of the tastiest global cuisine. But it’s not just the intrepid diner that benefits from the multitude of mobile food vendors. Cities look to street food to develop their night time economies, kick start entrepreneurship and revitalise out-of-favour markets. If you’re a passionate foodie or simply an entrepreneur wanting in on the game, here are five things to help get your street food business on the road. Check out commercial kitchens for hire If you’re taking a business on the road, there’s prep to be done before you get moving. If you’re going to...

Read More

Posted by on May 5, 2017 in Featured, Finance | 0 comments

Tips For Drawing Investors To Your Startup Business

Tips For Drawing Investors To Your Startup Business

One of the hardest things about starting a business is finding enough money to get your idea off the ground. You probably have very little in the way of funds and a limited amount of time to secure finance. It is hard to get a potential investor’s attention and it is even harder to sell your idea within the few minutes that you might have to do so. However, finding money for funding growth is usually just part of the business life and something that you should become accustomed to. Just remember that every business started somewhere and below you will learn about some of the unique and inventive strategies that they used to draw investors. Know Your Competition One of the first and most important questions that your investors are going to ask is, what makes you different? You are probably not the first person to come up with the idea that you are pitching to them, so how are you going to make it an opportunity to...

Read More

Posted by on May 2, 2017 in Featured, Management | 0 comments

The Changing Face of Remote Working and How to Make It Work for You

The Changing Face of Remote Working and How to Make It Work for You

If you’re not familiar with the term ‘remote work,’ it’s time to get on board with a trend which is currently setting the business world alight. Over the last five years, there has been a marked increase in the number of companies choosing to go ‘virtual’ and replace part (or all) of their operations with mobile routines. This is easier than it sounds. The idea is to separate notions of ‘work’ and location. What we traditionally think of as a business is changing, because the concepts, ideas, and people behind them are more important than their environment. With the right technology, you don’t need a private office to run a successful business. So, what does the alternative look like? This guide to the changing world of remote work will give you some tips on the best ways to introduce it to your business. Getting to Grips with the Basics First things first; what actually is remote work? Well, it’s a broad term which can be used to describe any...

Read More

Posted by on May 1, 2017 in Featured, Tips | 0 comments

Many Challenges of Running a Web Design Agency

Many Challenges of Running a Web Design Agency

Running a web design agency can be one of the most beautiful jobs in the world. You are surrounded by creative people who are constantly coming up with ways to make the web a better place and to change the world for the better. It is also a competitive field and you never get bored. Unfortunately, this lack of boredom is often caused by an almost unreal avalanche of challenges that you need to deal with as an owner of a web design agency. Knowing about them beforehand should give you some time to prepare and deal with them more efficiently once they come knocking at your door. Web Builders and Platforms Perhaps the biggest challenge for people who run web design agencies are various web builders and platforms where anyone can get a half-decent website without knowing the first thing about coding or design. These services are built upon templates that can be bought and personalized enough for the majority of people to believe these are custom-made websites....

Read More

Posted by on Apr 28, 2017 in Featured, Marketing | 0 comments

Entrepreneurs: How to Create a Brand Your Audience Will Love

Entrepreneurs: How to Create a Brand Your Audience Will Love

In the business world, your brand is everything. It’s what consumers learn about your business first. And if they like it, they may become loyal advocates. This is the ultimate goal of every company – to grow their base of loyal fans. If you can create a brand that resonates with your target customer, then you could earn their business for life. This is priceless to have and will help keep your company in business for many years. The key is to maintain a good reputation, so you don’t end up in the dumps like many major brands that have had hiccups in their branding strategies. If you’re branding or rebranding your company, then you can use the following tips to better connect with your target customer. Find the Voice and Reasoning Behind Your Brand Before you can connect with others, you first have to connect with yourself. Customer relationships is a lot like real-world relationships. You first have to find yourself before you can really commit and give...

Read More