7 Ways Google AdWords (PPC) Affect Organic Results
SEO Google Ad words or Pay Per Click Advertising is a good way to generate high-quality qualified leads to your website. It has the potential to improve your organic results and boost search engine page rankings. However, this technique doesn’t directly improve your existing SEO strategy. There are indirect ways by which PPC ads strengthen…

How Important is the Role of Paper in the Digital World?
The digital world and the tangible world are often kept completely separate. Paper is paper and technology is technology, right? Recently however, innovative designers have been striving to discover ways in which paper and technology can work together to create ground-breaking designs. Paper most certainly hasn’t lost its place in the digital world, and these…

Effective Use of Surveys For Your Small Business
The only way for a small-sized business to grow profitably is to encourage customers to share feedback and then work on the received feedback. Customer feedback can inform the company on the areas that it can work on, to address customer needs, and improve customer satisfaction. Small-sized businesses and startups tend to struggle with their…

7 Services Small Businesses Can Outsource
Outsourcing is one of the best ways for small businesses to save money. There is no need to employ full-time staff. Plus, you can also take advantage of a global pool of talent. In this article, we’ll talk about some of the best services that a small business can outsource. 1. Laundry Whether you have…

Using a Business Plan to Grow Your Company
Having a big business dream is great, but to convert your dream into reality, you need a business plan. Whether you’re a startup or established business, a business plan serves as a roadmap to steer your business in the direction of your vision. You can either write your business plan from scratch or use a…

The Importance of Self-awareness and Practising Self-care
Well-being and sustainable health outcomes require a good level of self-awareness. Self-awareness is more than just being in touch with your feelings, it also means being mindful of your thoughts, vulnerabilities and generally understanding your mechanisms for coping and ways of maximizing your strengths. You need to be in tune with your values, goals and…

Why Your Small Business Needs Scheduling Software
As a business owner or business manager, it becomes your complete responsibility to ensure that your employees are doing their best. While their tasks are laid out for them, they need to work based on schedules to adjust well to the working environment. For this purpose, you will have to create employee schedules and ensure…